BiTS hosts Rubicon 2010, an international competition for business students


BiTS hosts Rubicon 2010

The Rubicon Contest 2010 brought business students from all over the world to the BiTS campus in Iserlohn, Germany from March 8 to 10 to develop ideas for the future around the topic of “Sustainability.”

The competition, independently organized each year by a team of exceptional BiTS students, presents the entrepreneurial-centered competition which this year for the first time comprises 25 teams with 100 total students participants from all over the world. This year five of the international student teams come from the Laureate International Universities network:

  • One team from Universidad Europea de Madrid (UEM), Spain
  • One team from Universidad Interamericana (UICR), Costa Rica
  • One team from Istanbul Bilgi University, Turkey
  • Two teams from INTI, Malaysia

“We are very happy to announce that for the fourth Rubicon Contest we invited 100 participants making up 25 teams to come to Iserlohn, Germany. The number of applications was tremendous and speaks for the quality the Rubicon Contest has achieved. LIU institutions get the possibility to compete with top-class universities like Princeton University, Purdue and St. Gallen,” says student of the BiTS and project coordinator Bastian Bergmann.

According to Prof. Dr. Thorsten Bagschik, CEO of BiTS, “The Rubicon Contest 2010 was a memorable event, which exceeded all expectations. The Rubicon Contest stands for the extraordinary commitment of our students and entrepreneurial thinking. It is incredible that teams from five continents representing 30 nationalities came to Iserlohn.”

During the three days of competition, Rubicon Contest participants worked on innovative problem-solving strategies and ideas centered on the topic of sustainability. In the first round, teams prove their economic skills through computer simulation competitions. The second and the final rounds are case studies which have to be presented to an academic, business, and young professional jury.

The top team from the case competition was JacoBeans from the Jacobs University Bremen. Teams composed of students from the US, Canada and the Ukraine earned 2nd, 3rd, and 4th place, respectively. Like in years past, the competition closed with an awards ceremony in the beautifully arranged Loebbecke-Hall in the Park-Theatre Iserlohn.

Interested in testing yourself against top students from around the world? Participate in Rubicon 2011. Visit the Rubicon website ( and stay tuned for news on the next Rubicon and other opportunities.